Starbucks drops name from Logo Design

 

Without words

Starbucks have dropped the words ‘Starbuck’s Coffee’ from their logo design citing future business plans as the reason.

For the future, they see themselves as not just a Coffee seller and could soon be offering things like ice cream and alcohol in their american stores.

Its a bold move which assumes that the general public already identify the logo design with the Starbucks brand and therefore don’t need any written text to remind them.
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January 06 2011 | Xtra | Comments Off

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